Tensar Corporation, a global leader in geogrid engineered solutions for civil construction, has won an Association of National Advertisers 2022 B2 award. The company received a silver award in the “Integrated Marketing Program Small – Mid-Size Business” category for its “Time For Something New” campaign launching the company’s latest generation of geosynthetic solutions: Tensar InterAx geogrid. Competitors for the 2022 B2 Awards included some of the world’s most powerful and influential brands. Tensar put together their Tensar InterAx geogrid campaign submission to the ANA without the help of an ad agency.
“I am so proud of the work our team did to launch this outstanding new product and for winning this prestigious award,” says Wendy McBay, Tensar Vice President of Marketing. “Being recognized as part of the ANA’s B2 Awards is proof of our team’s exceptional creative talent and ability to innovate in the midst of an unprecedented business environment.”
The B2 Awards recognize the work business-to-business marketers and agencies do to engage employees, sales teams, channel partners, government, and customers. The awards recognize business marketers that go above and beyond traditional marketing and communications roles to deliver extraordinary results.
A full list of B2 Top Award Winners in all categories can be found here.